ABOUT PARINAAMA

We are on a mission to improve the standard of living of marginalized communities in India through grassroots development initiatives.

ABOUT PARINAAMA

We are on a mission to improve the standard of living of marginalized communities in India through grassroots development initiatives.

ABOUT PARINAAMA

We are on a mission to improve the standard of living of marginalized communities in India through grassroots development initiatives.

Parinaama reaches out to the remotest communities to enrich their lives, offering choices, opportunities, and possibilities for realizing their potential. We strive for lasting improvement in communities’ well-being and resilience by implementing inclusive development programs.

Our programs enable local people to assess needs and develop their ideas for skills, knowledge, and expertise rather than simply delivering our own. Local context, culture, and values are the heart and soul of Parinaama’s work. Our local teams work alongside people in the villages to facilitate this slow, but effective change.

Parinaama is dedicated to sustainable economic development and a socially just approach. Our unique contribution is to mobilize and engage people everywhere through transformational conversations and lived experiences consistent with our purpose. We work with the community sensitively, keeping their traditions and culture in mind. Then through our ‘long-term handholding’ approach, we walk  through the journey to explore ways of working together. We work with community leaders, local political representatives, traditional cultural custodians, and regional government to ensure smooth processes and program delivery.

Learn more about our work, expertise and governance below.

Annual Reports

2019-2020

2020-2021

2021-2022

2022-2023

2023-2024

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WHAT WE DO

FROM OUR FOUNDER’S DESK

The story of Parinaama is deeply personal to me. I was raised in a family where social justice was more than just a concept, it was a way of life. My father, Mr. Attili Krishna Rao, was a Telugu playwright who wrote numerous plays on systemic oppression and social justice for over three decades. I grew up watching him direct and advocate for social consciousness among the people, through street theatre.

As I embarked on my professional path in the development sector, the contrast between my privilege and the struggles faced by so many others became too glaring to ignore. In 2012, I decided to step away from a fledgling career to build Parinaama. It wasn’t just a shift in profession; it was a shift in purpose.

Parinaama is not just about my journey. It’s about creating a legacy that others can continue. It’s a mission that I cannot accomplish on my own. It requires the passion and commitment of others who believe in the same vision—a world where every individual, no matter where they are born, has the opportunity to rise above their circumstances. Through our work, we strive to honour the values that guided my journey and extend the legacy of compassion and empowerment to those who need it most.

-Dr. Madhavi P. Panda

Madhavi Profile Picture

PARINAAMA’S INTERNATIONAL ADVISORY BOARD

Parinaama is fortunate to have the global support of a dedicated group of international advisors, comprised of a diverse group of people with broad experience in the field of international development, who provide invaluable support for our organization.

Jenny Ruducha

Lead Partner, Braintree Global Health Boston, USA

Nok Boonmavichit

Founder, Acumen Trading and Co.
Bangkok, Thailand

Junita Calder

Regional Coordinator (Middle East and Africa), International Detention Coalition
London, UK

Stefanos Galountzis

Co-founder, Ethos Humanitarian Association
Denmark

Dr. Paula Quigley

Technical Lead (RMNCHN), DAI Global Health
Zimbabwe

Chavi Hemanth

Founder, EBS India Inc
New Delhi, India

Rajkumar Bidla

Senior Consultant, Buckingham County Council
Buckinghamshire, UK

Petar Atanackovic

Project Coordinator, INWOLE
Potsdam, Germany

Dr. Dayaprasad G Kulkarni

Founder and Director, AarogyaSeva

New York

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