To assist the marginalized communities in India, through grassroots development initiatives for improved standard of living.


A gender equitable, sustainable and socially inclusive world.

Journey of Parinaama

India is a land of paradoxes. There are large scale poverty and deprivation, contrasted with the affluent, landowning sections of society. This, when juxtaposed with the urban rich, presents itself as the problem. This vast schism between rich and poor, especially the scale of deprivation, showcases the covert oppression in society. All of us witness unusual events and experiences in our daily lives, whether at the workplace or within the families and communities. When one visits rural areas, we encounter images of people without basic needs, regressive local norms, and practices. As we ponder, we pass through stages of disbelief, gloom, anger, and sympathy, but quickly gloss over it to move on with our lives. We acknowledge the need for heightened social consciousness.

We decided to create and enable the privileges and opportunities, for those who do not have access. We started a dialogue with communities, who offered their time, space, ideas, and motivation. In the year 2012, Parinaama Development Foundation was born. Thus began an exciting journey of engaging with the grassroots, creating a circle of ambitious goals, reaching out through our first-mile ventures.


Parinaama seeks to maximize the social and economic impact of work through a three-pronged strategy, namely engaging, enabling and empowering rural communities. Social mobilization at the village level for understanding people’s needs, co-creation of microenterprises, capacity-building through the cluster approach are the key drivers of change. Parinaama lays emphasis on enabling the economic empowerment of youth, leadership, financial literacy, and managerial skills. Supporting ownership of microenterprises in communities is one of the core efforts. Parinaama works in partnership with government, the private sector, public sector, and communities.


  • Mofussil towns and villages, that are economically backward, across India.
  • Areas that do not have presence of public sector undertakings or other large industries.
  • Areas that have poor skill building opportunities and infrastructure.
  • Areas that have poor education and learning opportunities.
  • Areas with poor, fragmented mentoring support for women and youth programs.


Community mobilization

Parinaama aims to create a global community, offering a platform to connect, share, and travel along with us. We begin with conversations with people in the villages. Tracking poorest villages, underprivileged families, youth, and women, holding small meetings and mobilizing the communities are the initial rapport building strategies. Parinaama helps generate a collective consciousness for bringing about social change, in many instances, simply began a dialogue with communities and initiated a thought process. Developing a unique blend of partnerships with private and public sector stakeholders, Parinaama utilises every opportunity to work with marginalised populations.


NGO Partners

ApangUtkarshSevaSansthan, Navi Mumbai


ApangUtkarshSevaSanstha, Navi Mumbai is established at Navi Mumbai, Maharashtra, India, on 3rd December, 2005 is a duly-registered public trust. The aim of the Sanstha is to work towards the socio-economic welfare of the disabled persons in Maharashtra. It is a platform for understanding the issues pertaining to the disabled in detail, sharing common concerns, solving problems and increasing awareness of rights and policies, and a unique opportunity towards uniting persons with disabilities.

Resource Education Society, Vizianagaram, AP


RES started with education and awareness building, through formation of night schools. Initially, emphasis was given to education, as RES believes that 'education is the only sustainable development intervention'. Sangham (Village Development Committee) was taken as a micro level unit to promote solidarity among them, with the slogan that 'United we stand'. We strongly believe that solidarity building is an imperative, for the poor to withstand the pressure of oppression and exploitation.

Youth Club of Bejjipuram, Srikakulam, AP


The aim of Youth Club of Bejjipuram, is to facilitate the process of empowerment of women and deprived communities in the society by reducing their vulnerabilities, liberating them from oppression and exploitation. Channelling the youth force to rural reconstruction, YCB has extended its support to communities for their socio-economic empowerment during the last 33 years. Presently, YCB is working with 7719 families in 28 Mandals and 5 Municipalities (Urban Areas) of Srikakulam District in Andhra Pradesh, India.

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